Build the GTM engine for your next ARR milestone
We help B2B SaaS organizations with software products that solve critical business challenges and have long sales cycles, grow ARR faster through our process and playbooks.
“The Unmuted team has proven to be a silver bullet and marketing innovator. We had to step up, and we did. Together.”
“The website Unmuted built for us doesn't just reflect where we are now. It's truly built to last. And scale.”
“With Unmuted, we really move fast. And sales is easier now we clearly know how to differentiate ourselves.”
“Unmuted is made up of high energy, creative people. You guys are really at the forefront of B2B marketing.”
Make your solution top of mind and a priority
Your target audience has many problems to solve and ample solutions to choose from. When your company is clearly positioned and your content stands out from the rest, you win more deals.
Our agency’s proven process for B2B SaaS demand marketing
The Growth Program is your best bet for turning strong positioning and clear messaging into recurring content production to serve your ICP prospects. Below, we explain exactly what you can expect once you sign up for our proven B2B SaaS marketing service.
Setting up your AI context engine and getting started
The first phase of The Growth Program involves setting up the foundation for your GTM engine. We do an intake, we build your AI context engine, fix your positioning, and finalize an initial GTM strategy and project roadmap.
Running bi-weekly sprints from your personal OS
You get access to your personal The Growth Program project management environment, built in Notion. Every two weeks, we discuss our bi-weekly sprints. Every quarter, we revisit and sharpen our GTM strategy.
Training your team, expanding internationally and beating benchmarks
Once we’ve been generating pipeline for your business for a while, we start looking further ahead. We train your team to run our playbooks themselves, help you expand internationally, or simply beat our current benchmarks.
A snapshot of our expertise
Our entire agency is dedicated to growing high ACV B2B SaaS businesses. We built our team, skillsets, and way of working around exactly that. Here's what it looks like in action.
Social Advertising
Account-based Marketing
Messaging & Positioning
Website Development
Founder Brand
AI Search Coverage
Search Ads
Video Content
Expand your business internationally with our team of local experts
Entering new markets to grow ARR? We’re experts in marketing to regions like the Benelux, DACH, UK&I, Nordics and the US.
Experienced team
Structured expansion
Fast execution
Work with a dedicated senior B2B SaaS marketing team
When you work with Unmuted, you get a dedicated team of at least four marketing specialists. Think of it as your own extended team covering GTM strategy, advertising, content, design, and more. All aligned to help you grow faster.
“When marketing is done right, it creates the kind of awareness that actually moves people to act.”
“Good content doesn’t just educate, it earns trust and builds momentum.”
“Customers trust your brand when their experiences consistently meet or beat their expectations.”
“Not investing in video yet? You’re setting your business up for failure.”
“I’m very proud of our team. Most of them held senior or leadership roles at successful B2B SaaS companies. They bring a wealth of experience which decreases risk of wrong decision-making.”
Validated marketing playbooks
Our playbook library is based on years of hands-on B2B SaaS marketing experience. Each of these was battle-tested in a B2B SaaS context. Meaning they’ll work for you, too. Here's a selection from our playbook library:
Generating demand for your product, increasing brand awareness and acquiring new opportunities.
Sharing the founder’s voice in authentic ways on LinkedIn, using formats like video, text and visuals.
Appearing in answer and search engines like ChatGPT, Perplexity and Google to capture existing demand.
Deploying media spend to an entire DMU to speed up buying journeys and shorten sales cycles.
Identifying buying behaviour and website visitor relevancy. Automate follow-up in a ‘natural’ way.
What it’s like working with us
This whole high ACV marketing game isn’t easy. It’s hard to generate leads from newsfeeds. Whenever we find proof of our impact, we celebrate together. Here’s what that looks like 👇
The new dashboards and pipeline workflow are looking GREAT, @Thibaut Weller. This will provide a level of insight that we’ve been missing in the past, and will help us make tactical decisions as the year progresses.
SEO strategy work showing some super impressive results. The highlights: DR is up 7 points in 6 months, gained 79 keywords (US region) in 30 days, improved rankings in 46 keywords (also US) and ranking #1 for a key product category keyword.
You are amazing, thank you so much for managing to deliver all these before our holiday 🔥
Very nice ICP-fit demo request, LinkedIn SRA with paid advertising provably hitting the account. Gotta love a clean LinkedIn ads demo. Could be tens of thousands in deal value right there; we’ll find out soon.
Presented an ABM approach and got the whole team veryyyy excited and on board with it. The strategy finally connected all the dots for them.
New case study resulted in 3 inbound demos in less than 24 hours. Grace wrote the story, cooked up the LinkedIn materials and I pushed it a bit extra. Well done peeps. Video case studies for the win.
That’s a damn nice (check)list, @Iris Dings! Now I only need to find the time to execute these things 😂
Client got a nice inbound request from a Target Account with SRA being LinkedIn. Didn’t have any organic impressions but did have paid impressions. Ad campaign is performing nicely!
Answers to your questions
Check out our answers to some frequently asked questions or get in touch with us.